Corporate identity for a fine flavoured wine.

Kater – Flavoured Wine

As an experienced CI designer, I was asked to develop a captivating visual identity by an esteemed family-run Swiss cellar. This project challenges and delves into the cherished tradition of wine and winemaking, firmly rooted within the fascinating Canton du Valais. In a region where past endeavors of prestigious cellars to create flavored wines have met challenges, this project emerges as a trailblazing enterprise.

Guided by a design ethos that unites rebellion (since locals are reluctant as soon as it comes to winemaking) and aesthetics, I went for a creative blend of collages on kraft paper, intermingled with punk elements like raw scans, harmonized by the addition of classy elements such as golden prints overlay. Drawing inspiration from the avant-garde spirit of dada collages, illustrations emanate a distinguished allure that is easily transposable for social media marketing & promotional materials.